![Image of a multi-colored microcrystal on a TV screen](https://www.lg.com/ru/images/televisions/md07504375/feature/TV-NanoCell-4K-02-Hero-Desktop.jpg)
Pure colors
α7 Gen 3 4K Processor
Enjoy an even more unforgettable viewing experience
The powerful α7 Gen3 4K processor delivers high-quality video and audio by influencing their sources. The NanoCell TV delivers optimal video quality with Pure Colors from any source.
![The Alpha 7 chip is built into the TV's motherboard](https://www.lg.com/ru/images/televisions/md07504431/Features/65NANO91TNA-TV-NanoCell-4K-06-Alpha-7-Processor-Desktop.jpg)
Enjoy pure color with ease on your eyes
LG NanoCell TVs have received the LED Biosafety certification from Underwriters Laboratories (UL), confirming that the radiation from the screen is not harmful to the eyes.
![Image of a forest on the screen](https://www.lg.com/ru/images/televisions/md07504375/feature/TV-NanoCell-01-4K-Eye-comfort-Desktop.jpg)
![Compliance charts for five LED safety parameters](https://www.lg.com/ru/images/televisions/md07504375/feature/TV-NanoCell-01-4K-Eye-comfort-Desktop-sub.jpg)
Photobiological safety of LEDs 1)
Exceeds international standards
LED photobiological safety tests evaluate five factors: blue light, actinic UV, near-UV, infrared and retinal burn.
These indicators are officially approved by the IEC 2) to assess the level of danger of LED radiation for the human body.
NanoCell TVs exceeded the requirements in all respects.
These indicators are officially approved by the IEC 2) to assess the level of danger of LED radiation for the human body.
NanoCell TVs exceeded the requirements in all respects.
1) UL quality mark for NanoCell 65NANO90, 65NANO80 TVs.
2) International Electrotechnical Commission
2) International Electrotechnical Commission
Pure colors
Pure colors in the RGB range are the key to realistic image quality. NanoCell technology uses nanoparticles to create pure colors by filtering out inaccurate shades and increasing the purity of the RGB spectrum.
![An RGB spectrum chart showing how dull colors are filtered out, and pictures comparing color purity between a regular TV and the NanoCell Tech](https://www.lg.com/ru/images/televisions/md07504375/feature/TV-NanoCell-4K-03-The-Pure-Colors-Desktop.jpg)
*Image is a demonstration
*Regular TV refers to LG UHD without NanoCell technology.
*Regular TV refers to LG UHD without NanoCell technology.
True 4K with Pure Colors
NanoCell TV provides true 4K quality that meets international CM (Contrast Modulation) standards. Discover a purer visual experience with Real 4K resolution with NanoCell technology.
![TV screen showing a natural landscape.](https://www.lg.com/ru/images/televisions/md07504375/feature/TV-NanoCell-4K-05-1-Real-4K-Desktop.jpg)
Pure colors turn your home into a movie theater
With NanoCell TV, every scene comes to life thanks to the vibrant colors and high contrast of Nano Black. In addition, the video and sound have become even more optimized and real. Enjoy cinema at home and unlimited entertainment with NanoCell TV.
![On the screen is a scene from a science fiction film with a woman shooting an arrow](https://www.lg.com/ru/images/televisions/md07504375/feature/TV-NanoCell-4K-07-2-Cinema-Desktop.jpg)
![On the TV screen there is a still from the film: a close-up of a woman’s eyes](https://www.lg.com/ru/images/televisions/md07504431/Features/TV-NanoCell-4K-08-Dolby-Desktop.jpg)
Dolby Vision IQ and Dolby Atmos
Conveys the author’s vision
Watch movies the way they should be seen – to take your breath away. Dolby Vision IQ expands the boundaries and benefits of Dolby Vision beyond HDR; Brightness, saturation and contrast are intelligently adjusted according to genre and lighting conditions. Dolby Atmos creates an immersive audio experience for the ultimate viewing experience.
![A man sits on the sofa in the living room in front of the TV and watches a colorful film](https://www.lg.com/ru/images/televisions/md07504375/feature/TV-NanoCell-4K-09-Filmmakers-Mode-Desktop.jpg)
FILMMAKER MODE™
Watch movies the way they were made
The processor automatically disables frame interpolation, sharpening and noise reduction while maintaining the original aspect ratio and number of frames. Watch movies and other content with the creative intent and cinematic experience intact.
*FILMMALER MODE™ logo is a trademark of UHD Aliance, Inc.
![Marvel's Iron Man, small plaques with HLG pro and HDR 10 Pro logos](https://www.lg.com/ru/images/televisions/md07504375/feature/TV-NanoCell-4K-10-HDR-Desktop.jpg)
HDR 10 Pro and HLG Pro
Improved mainstream HDR formats
NanoCell TVs provide optimal HDR picture quality by adjusting the supported HDR formats HLG and HDR 10. This allows you to enjoy watching any content in super-realistic high definition.
![Comparison of picture quality between a regular TV and a TV with professional full-range dimming using the example of an image of the Earth from space](https://www.lg.com/ru/images/televisions/md07504375/feature/TV-NanoCell-4K-11-Full-Array-Dimming-Desktop.jpg)
Full matrix dimming
Make every scene stand out
Professional full-array dimming enhances contrast and black levels with LED backlight control and dramatically corrects detail for a truly immersive experience.
*Image is a demonstration
![Three logos: Apple TV App, Netflix and LG Channels](https://www.lg.com/ru/images/televisions/md07504375/feature/TV-NanoCell-4K-12-Unlimited-Entertainment-2-Desktop.jpg)
Unlimited pleasure
Multiplex at your home
Immerse yourself in the variety of content available on the Apple TV app, Netflix and LG Channels. Browse the latest movies, TV shows, documentaries and live sports – all in one place. Just sit back and enjoy.
*Supported services may vary by country.
![Apple TV+ icons 4 top titles](https://www.lg.com/ru/images/televisions/md07504375/feature/TV-NanoCell-4K-14-Apple-TV-Desktop-left.jpg)
Apple TV app
Apple TV and more in your home
Original shows from Apple TV+. Only the premium channels you want and thousands of movies to buy or rent. The service is personalized and carefully curated, so you will find the best in the selection. And all this is in the Apple TV app.
*Apple, the Apple logo and Apple TV are trademarks of Apple Inc., registered in the US and other countries. Apple TV+ is a trademark of Apple Inc.
*Supported services may vary by country
*Supported services may vary by country
![LG Channels. Free channels and videos on demand](https://www.lg.com/ru/images/televisions/md06239959/feature/TV-OLED-CX-10-LG-Channels-US-Desktop.jpg)
LG Channels
LG PLUS CHANNELS
With LG Channels, now with MEGOGO, you can watch over 200 national and international TV channels. The LG Channels service is free and built into LG OLED TVs with easy one-click access. Turn on the TV – the application will open automatically.
Pure colors will unfold the battlefield right in front of you
Using pure colors, NanoCell technology perfects the virtual world, turning it into real reality. In addition, various gaming features such as minimal input lag and HGiG allow you to enjoy a virtual world with enhanced graphics in real time.
![A battle scene from the game is shown on the television screen.](https://www.lg.com/ru/images/televisions/md07504375/feature/TV-NanoCell-4K-16-Game-Desktop.jpg)
![Game battle scene by plane](https://www.lg.com/ru/images/televisions/md07504375/feature/TV-NanoCell-4K-17-Low-Input-Lag-Desktop.jpg)
Minimum input lag
React and get things done faster
The NanoCell TV allows players to attack the enemy without delay. It syncs your experience with real-time game scenes, minimizing input lag.
![A man is sitting on the sofa and holding a joystick, playing a game using the TV.](https://www.lg.com/ru/images/televisions/md07504431/Features/65NANO91TNA-TV-NanoCell-4K-18-HDMI-Desktop.jpg)
VRR, ALLM and eARC technologies
New generation gaming standard
Higher frame rates, VRR (Variable Refresh Rate), ALLM (Auto Low Latency Mode) and eARC (Enhanced Audio Return Channel) are all fully compliant with HDMI 2.1 specifications. These latest features provide realistic presentation of fast-moving objects and smooth, synchronized graphics. This creates the effect of even more realistic immersion in the game.
![On a regular TV, the game is shown with tearing; the other half shows the image on the LG NanoCell TV without any tearing.](https://www.lg.com/ru/images/TV/features/TV-NanoCell-4K-19-FreeSync-Desktop.jpg)
AMD FreeSync™ Premium
Guaranteed smooth movements
Featuring AMD FreeSync™ Premium technology, the LG NanoCell TV delivers a smoother gaming experience by reducing screen tearing and stuttering. Enjoy games with fast dynamics without distortion.
*Images are artificially created.
*This feature requires a software update to function.
*This feature requires a software update to function.
![A regular TV shows a scene from a game with a monster; the other half is shown on an LG NanoCell TV with HDR.](https://www.lg.com/ru/images/televisions/md07504431/Features/TV-NanoCell-4K-20-HGiG-Desktop.jpg)
HGiG game profile in HDR mode
Realistic scenes, like in a movie
Completely immerse yourself in the game thanks to the visuals that are pleasing to the eyes. The HGiG team learns the TV’s performance and picture quality, then matches the HDR graphics to get the most out of an HDR game.
*Image is a demonstration
Pure colors create a stadium-like feel
Thanks to Nano Precision, NanoCell TV shows colors accurately and without distortion from any angle. Watch your favorite teams play on the big screen with super clear colors and amazing picture quality.
![People watch a sports game in the living room on an ultra-large screen TV.](https://www.lg.com/ru/images/televisions/md07504375/feature/TV-NanoCell-4K-21-Sports-Desktop.jpg)
![A scene from a football match: one half on an LCD/LED TV with a blurry picture, the other on an LG NanoCell with unprecedented clarity](https://www.lg.com/ru/images/televisions/md07504431/Features/TV-NanoCell-4K-23-Motion-Pro-Desktop.jpg)
Motion Pro technology
Every movement can be seen in detail
In the case of sports broadcasts, image retention (motion blur) must be eliminated at all costs. Now, thanks to Motion Pro, you can see every player’s quick and subtle movements without any blur. With LG NanoCell you will forget about blurriness and twitching of the picture.
*Image is a demonstration
![A man and woman watch a sports game in the living room using rear speakers connected via Bluetooth.](https://www.lg.com/ru/images/televisions/md07504375/feature/TV-NanoCell-4K-25-Bluetooth-Surround-Ready-Right-Desktop.jpg)
Surround sound via Bluetooth
Good game – good sound
The NanoCell TV mixes 2.0-channel audio to produce richer 4.0-channel audio. Create a surround sound effect by connecting two Bluetooth speakers. Dive deeper into the game and experience the lively atmosphere.
*LG speaker connection now available. Speakers from other brands that do not meet specifications may not be compatible.
ThinQ AI
Your island of convenience and comfort
LG ThinQ AI smart feature will make your life much more convenient. *Live voice recognition allows you to control your Home IoT ecosystem.
![A man and a woman are sitting on a sofa in the living room in front of a TV, which shows the control panel of household appliances.](https://www.lg.com/ru/images/TV/features/TV-NanoCell-4K-26-ThinQ-AI-Desktop.jpg)
*Live voice recognition is available in the following languages: English, Korean, German, French, Italian, Spanish, Portuguese, Russian, Polish, Turkish, Japanese, Arabic, Vietnamese, Thai, Swedish, Indonesian, Danish, Dutch, Taiwanese and Norwegian.
**Dutch and Norwegian will be available in the second half of 2020.
***Supported services may vary by country.
****The name of the function in the settings may differ depending on the version of the TV operating system.
**Dutch and Norwegian will be available in the second half of 2020.
***Supported services may vary by country.
****The name of the function in the settings may differ depending on the version of the TV operating system.
Add a sophisticated atmosphere
The NanoCell TV with its minimalistic nano-frame will fit into any interior and create the mood of immersion without lag.
![The screen shows an image of nature shot at eye level, with a luxurious home environment all around](https://www.lg.com/ru/images/televisions/md07504375/feature/TV-NanoCell-4K-27-Nano-Bezel-Desktop.jpg)
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